Project

Pazzo chi joca e pazzo chi nun joca, say the Neapolitans, to remind themselves and the world that to abstain from the gamble of a full life is as crazy as taking risks... and Gianluca d'Agostino chooses to make this adage his own, turning the tables on a counter-attack towards a more inclusive but rigorous idea of catering.

After having brought a Michelin star to the heart of Naples and after eleven years of success, Gianluca d'Agostino gives body and substance to the fantasy of a lifetime, with a project in the making that focuses on the truth of experience and the convivial value of food and wine.

Outside, large sheet metal portals under an essential sign and a red handle offer curiosity, like a promise. Inside, light and colour effects tell of JOCA's vivid soul, while the large tapas bar, a long red sofa and high seats suggest a relaxed enjoyment, with no dress code obligations.

Dichroic mirrors create dynamic nuances, different at every glance, while large, brightly coloured aluminium curtains play with the void, as if suspended between cement mortar walls and dark ceilings. And then, wood and iron, elaborated by the mastery of Neapolitan craftsmen: a large pink glass lantern for wines, the very long counter in solid olive ash, tables and

In Chiaia, amidst historic boutiques and artisan workshops, a small, big revolution in the way of fine dining comes to life. Naples, JOCA!

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